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Newsletter | Q4 2024
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PUBLISHED
15 Feb 2025
Find out what happened between October and December, such as our anniversary celebrations and advent calendar!
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Prime Logistics Newsletter | Q4 2024
Read this article for a recap of everything that happened between October and December in Prime!
Banner image taken by refloix
Meet the Team will be returning next quarter, we hope you can’t wait to see further insights!
Staff Of The Month
This quarter, awards were given out for October and November! December did not see a SOTM award as a result of our Staff Team having a break over the festive period.
October
Janek joined us in June 2022 as a Driver, his goal was to become a staff member and he joined us a month later in July 2022 as a Convoy Control Team Member. Months later, he joined the Human Resources Team in November 2022. Ever since then, he's been a loyal member who has done nothing but work as hard as he can. His contribution to this VTC has been going unnoticed! We felt that his dedication and passion for the VTC was more than enough reason for him to get this deserving role.
November
Sander joined the VTC in April 2023, with over 900,000 km driven and almost 1.2 million points. He joined us as a Staff Member back in August 2024. Ever since then, he's claimed 94 exams. I would say that's true dedication to our VTC. Not only are his Directors proud and amazed at his hard work, our Drivers are also happy whenever Sander comes in and claims their exams. His highest month was back in October 2024 with 39 exams claimed!
Picture of the Month
October
October’s competition was themed around Autumn, and Mevlüt won with this photo of a Prime truck in the Autumn leaves!
November
November’s competition was themed around Christmas, and Akira won with this lovely edited photo of a truck in heavy snow!
December
December’s competition did not have a theme, and xosho won with this photo of 3 Prime trucks in Greece!
Department Updates
With an extensive staff team, Prime’s operations run smoothly. We’ll give you further updates from some of our departments below!
Management
Look, it’s Q4 and already the end of the year. During Q4 we didn’t do a lot due to preparing for the holidays. We’ve gained and lost a few staff members but also opened up applications with the help of our Directors. While we didn’t do much, we still did our day-to-day operations up until we went on break during December - January.
We look forward to 2025 with lots more to come!
Driver Updates
In Q4 2024, our driver count increased from 860 to 948 drivers, a 10.2% increase! This is the first major increase in driver count we have seen for a while, likely due to the festive period and anniversary events.
On the Recruitment side, we received 356 applications, of which 256 were accepted. This brings us back in line to what we expect to see in our statistics, as Q3 saw a large decrease, but this has brought us back to usual levels.
Event Team
The highlight of this quarter for the Event Team is the anniversary convoy! We had 255 attendees, of which 111 were from Prime, an amazing turn out from our drivers! We hope you enjoyed everything we had in store for the anniversary, from the truckfest to the livestream to the convoy itself!
Convoys continue to be hosted Bi-Weekly on ETS2 and will continue for the foreseeable future.
Average Prime attendance at Prime Convoys was substantially higher than in the prior quarter. However, at public convoys, we saw a lower attendance on average compared to Q3.
Invitations to events continued to increase, seeing an 8% increase compared to Q3, 22% compared to Q2, and 25% compared to Q1! The acceptance rate was around 36% in Q4 compared to 40% in Q3, as a result of the increased number of invitations and limited number of days to attend events!
Our New Year’s Event is not included in these statistics, and will be included in our Q1 2025 statistics!
Development Team
It's already Q4 and honestly, we’re looking forward to what 2025 brings us! Unfortunately, we did not do much due to busy schedules in the development team. However, we did do our advent calendar which was a success! During December, we created a calendar where drivers could log jobs and get an entry to a giveaway of a Greece DLC, Nitro x 2 and Basic Nitro x 2.
We look forward to 2025 and have more to come soon!
Public Relations Team
Q4 was, as usual, an incredibly successful quarter for the Public Relations Team!
We hope you enjoyed what we had in store for our anniversary celebrations in October, ranging from the release of new modifications for our drivers, to email newsletters, to a new public site, to fun facts, giveaways and much much more!
Our X/Twitter follower count and like count saw a massive rise this quarter. This is because we hosted a giveaway on this page, resulting in increased interaction!
Facebook continues to be our largest grower percentage-wise, and we can’t wait to continue growing out this platform in 2025.
Media Team
Q4 was one of the busiest quarters for the Media Team so far! In October, we released 5 projects, from a Halloween skin to exam badge reworks, and finishing off with the release of our biggest project ever, the Prime HQ Map! We still have some big projects in the work coming out over the coming year, so stay tuned and take a look at our Q1 2025 roadmap found below!
Driver Leaderboards
We’ve summed up the leaderboards between October and December. Congratulations to these 3 people who got to the top!
batubaba
Congratulations on earning the most points (301,372) and driving the furthest distance (274,409km)! That works out to around 3,000km a day! Amazing achievement, well done!
Merlin_76
Congratulations on attending the most events this quarter, a total of 45, meaning an event every other day! Well done!
insanefred70
Congratulations on completing the most jobs this quarter, a total of 303! That’s around 3 every day!
Key Statistics
In Q4, our statistics remained in line with previous quarters.
Most delivered cargo
Halloween Treats were the most delivered cargo this quarter, totalling 1959, as a result of the event held!
Favourite departure city
Calais remained the favourite departure city, with 2725 jobs leaving from there!
Favourite destination city
Calais remained the favourite destination city, with 3012 jobs arriving there!
Favourite departure company
LKW remained the favourite departure company, with 3007 jobs leaving from there!
Favourite destination city
LKW remained the favourite destination company, with 3224 jobs arriving there!
VTC Statistics
It’s time to take a look at how the VTC performed overall this quarter, compared to last quarter!
Total Distance Driven
This quarter, our drivers drove a total of 19,603,849km! That’s more than 2 MILLION more km than last quarter, representing a near 14% increase compared to last quarter! Amazing work by all our drivers over the festive period!
Total Jobs
An even BIGGER increase was seen in total jobs, with 35,906 jobs being completed, representing a 43% INCREASE! This is likely as a result of the various events happening over the period! However, the average distance per job did decrease by 20%, likely due to the fact that a lot of event jobs our drivers take are of a short distance!
Total Points Earned
In total, our drivers earned a MASSIVE 22,027,579 POINTS! This is the first time our drivers have earned more than 20 million points in a single quarter, let alone 22 million! Amazing work by all of our drivers, thank you for sticking with us!
Total Drivers Attending Events
264 unique drivers attended events this quarter, representing a 13.8% increase!
Total New Drivers
We saw 267 drivers join the company this quarter. We hope every one of you enjoy your time with us and stick with us for a long time! That’s 32% more new drivers than last quarter.
Team Changes
[Retired Team Member] DarkRose\8/ has rejoined the Media Team.
[Human Resources Team] Cal has been promoted to Director of Human Resources.
[Examinations Team] LeoPado has been removed from the staff team due to failing the trainee period whilst leaving the VTC as well.
[Events Team] Eclipse has left the VTC due to personal reasons.
[Convoy Control Team] Evie has rejoined the Event Team.
[Director Of Human Resources] Cal has joined the Convoy Control Team.
[Event Team] Colin steps down to Convoy Control due to personal reasons.
[Convoy Control] Ben has been promoted to Event Team.
[Convoy Control] Take Off To Land has been promoted to Event Team.
[Human Resources + Recruitment + Convoy Control Team] SilentNinja has been promoted to Director of Human Resources.
[Driver] DemonicMiku has rejoined the Media Team.
[Media Team] bujău has left the staff team due to lack of time.
[Examinations Team + Human Resources] Hirurex has left the Examinations Team due to lack of time.
[Director Of Human Resources] Cal has rejoined the Examinations Team as an additional role.
[Examinations Team] DniGamer has been removed from the team due to Internal Reasons.
Conclusion
Thank you for reading our Q4 2024 Newsletter, finishing off 2024! We have our 2024 At A Glance Newsletter coming out soon, so stay tuned for that!
-Prime Logistics Public Relations Team