Prime Logistics Newsletter | Q4 2025

Read this article for a recap of everything that happened between October and December in Prime!

Banner image taken by R1ght.

Staff Of The Month

Below can be found those who were awarded Staff of The Month in October and November! As we had our Staff Break in December, we did not nominate anyone for this month.

October - Xico26

Xico rejoined Human Resources in August 2025. Ever since rejoining, he has been nothing but a hard worker. His Directors have recognised him for his dedication to our VTC. Thank you for your hard work!

November - RagtagBoss

Ragtag has been part of the Team since 2021, primarily in Human Resources. In 2025, he stepped into the role of Director of Human Resources. From the moment he took on this position, he has consistently shown strong commitment to improving the team, always looking for ways to strengthen our processes and support our members. Thank you for your long lasting dedication to our VTC!

Picture of the Month

October

Congratulations to Nobby on winning with this photo of a Prime truck in autumnal leaves!

November

Congratulations to Køniu on winning with this photo of a Prime truck in the snow!

December

Congratulations to R1ght on winning with this photo of 2 Prime trucks!

Department Updates

With an extensive staff team, Prime’s operations run smoothly. We’ll give you further updates from some of our departments below!

Management

Q4 has been a positive and productive quarter for the team, with a good mix of reflection, planning, and the usual behind-the-scenes work that keeps everything running day to day.

The highlight of the quarter was celebrating 7 years of Prime. Reaching this milestone wouldn’t have been possible without the continued support, time, and enthusiasm from our community, so a big thank you to everyone who’s been part of the journey so far!

Management also came together for a planning session to look ahead to the next year. We spent time discussing our direction, priorities, and the processes we want to strengthen going forward, making sure we’re set up to keep improving and supporting the community as we grow.

We’ve also been reviewing our backlog to make sure we’re focusing our efforts in the right places and putting time into the areas that will have the biggest impact.

Work started on a new Driver FAQ section, aimed at making information easier to find and helping answer common questions. This was paused over the Christmas period while things quietened down, but it’s still in progress and something we’re looking forward to bringing to you soon.

Behind the scenes, we’ve also been working on some exciting partnership opportunities, which we hope to share more about in Q1 2026.

As always, a lot of time this quarter went into the usual compliance, maintenance, and general upkeep to keep everything running smoothly and reliably.

To help everyone enjoy the festive season, we also disabled the December quota, giving staff the chance to take a proper break and spend time away over Christmas.

That’s all from Management for Q4 - thank you, as always, for being part of the community. We’re excited for what’s ahead and look forward to sharing more with you in the new year!

Driver Updates

In Q4, we received 385 applications, of which 241 were accepted, working out at a 62.6% acceptance rate. Compared to the rest of the year, this was on the higher end of the number of applications received. Compared to Q4 2024, this is up 8%! We believe this increase is still as a result of the VTC landscape with the closing of notable VTC’s this year.

Our driver count rose from 982 to 1095 at the end of December. This is partly as a result of activity checks being paused for the month of December, where drivers did not have to meet the quota, to allow them to spend time with families. We expect to see a slight drop in Q1 2026.

Event Team

Q4 is always the biggest quarter for the Event Team. We held our 7 Year Anniversary convoy, which saw 383 attendees in total! Of those, over 100 of them were from Prime. Thank you to everyone who attended our anniversary, and an even bigger thank you goes to everyone behind the scenes making it possible.

Moving on to the rest of the quarter, we attended 106 events in total! Even though we had 11 days without a convoy, this means that, on average, every 6 days saw 7 events attended. The high number of days without a convoy is as a result of the holiday season.

We received 226 invitations this quarter, slightly higher than Q3 but lower than Q2.

Development Team

Q4 has been a quieter quarter in terms of visible changes, but a lot of important work has been happening behind the scenes to set us up for the future.

Most of our time has been focused on the Drivers Hub v2 refactor, which remains our main priority. The core infrastructure for the new version has now been successfully migrated, and we’re continuing the process of moving existing systems across. This work isn’t always visible straight away, but it’s a big step towards a faster, more reliable, and easier-to-maintain platform.

Because of this focus, there haven’t been many updates pushed to the current live version of the Hub during Q4.

Alongside this, some development time was dedicated to the TrackSim project as we work towards a new version designed to improve the reliability and accuracy of its data. There’s no confirmed release date yet, but we’re currently targeting a 2026 release.

We also took the opportunity to resolve a few ongoing bot issues, helping to keep day-to-day operations running smoothly.

Development capacity was a little reduced this quarter, with Matt on leave for a month during November and December, followed by the Christmas break. While progress naturally slowed during this period, work has continued steadily where possible.

Looking ahead, we’ve also started exploring ideas for something fun and community-focused for the new year - a personalised annual summary of your activity and data, inspired by the concept of a “year in review” similar to Spotify Wrapped.

That’s all from the Development Team for Q4. Thanks for your patience while we focus on the foundations - we’re excited to share more as progress on v2 continues into the new year!

Public Relations Team

Q4 saw some of the lowest post engagement we have ever had. In every other year, this has been the quarter where the team shines, with the anniversary celebrations and the holiday season in full swing. However, as soon as Q4 started, we immediately noticed a significant drop off in post performance on all platforms, with no prior indication of such a drop off.

Facebook has removed “Page Likes”, so these are no longer included in our statistics.

We did still see a substantial increase in follower counts.

These stats will be monitored over the next few months to see how we can try to recover from this significant drop off.

Media Team

Q4 saw 5 convoys attended by the Media Team, producing 37 photos and 4 videos. On the Assets side, we are still ironing out the Team, hiring new members and getting back into the swing of things with projects. Do expect some more updates in the coming months regarding Assets!

Examination Team

Q4 saw 197 exams booked, of which 134 were passed. This is down from 211 booked last quarter, however, exams could not be booked for part of December as a result of the Staff Break, hence the decrease.

Driver Leaderboards

We’ve summed up the leaderboards between October and December. Congratulations to these 3 people who got to the top!

BelgiumTransport

Congratulations on earning the most points (476,593) and attending the most events (95) this quarter! You attended 89.6% of all events we attended as a VTC, showing your true dedication. We really appreciate you representing us on the roads!

TamJai

Congratulations on driving the furthest distance (384,530km) and completing the most jobs (530)! Amazing work, we appreciate your dedication to our VTC!

Matthan

Congratulations on completing the longest job this quarter, totalling 15,067km!

Key Statistics

In Q4, our statistics remained in line with previous quarters

Most delivered cargo

Halloween Treats were the most delivered cargo as a result of the SCS World of Trucks event, totalling 2378 deliveries!

Favourite departure city

Calais remained the favourite, totalling 2984 jobs.

Favourite destination city

Calais remained the favourite, totalling 2879 jobs.

Favourite departure company

LKW remained the favourite, totalling 2766 jobs.

Favourite destination company

LKW remained the favourite, totalling 2760 jobs.

VTC Statistics

It’s time to take a look at how the VTC performed overall this quarter, compared to last quarter!

Total Distance Driven

This quarter, our drivers drove a total of 21,759,428km! This is up on Q3 2025, and 10.5% higher than this time last year! Amazing work from all our drivers, keep it up!

Total Jobs

We completed 37,269 jobs as a VTC this quarter, the HIGHEST NUMBER we have ever seen! Thank you to everyone who partook in the SCS World of Trucks events this quarter, helping to boost this number!

Total Points Earned

It only gets better… we have once again SMASHED our records and gained 25,047,578 points this quarter, the highest we have ever seen! Thank you to everyone completing exams, partaking in events, completing our bonuses, or just going on drives, helping us reach these staggering numbers!

Total Drivers Attending Events

270 different drivers attended events this quarter, which is half way between what we saw in Q2 and Q3. This means that, inclusive of drivers joining/leaving the VTC during the quarter, around 20% of all people in the VTC in this period attended at least 1 event. Thank you for representing us on the roads!

Total New Drivers

We welcomed 238 new drivers to our VTC this quarter! We hope you are enjoying your time with us and that you will stick with us for years to come.

Driver Rank Promotions

This quarter sees the introduction of a new statistic! 581 rank promotions happened this quarter, showing the continued dedication of our drivers. Whether it’s from an Apprentice to a Novice, or a Master to a Veteran, we appreciate every single one of you!

Thank you to all of our drivers for sticking with us and allowing us to continue to grow, as seen by these amazing statistics, whether it be in points in some quarters, or event attendance in others!

Team Changes

[Retired Team Member] Almeida. has rejoined the Media Team.

[Media Team] Ariana joins the Human Resources Team as an additional role.

[Convoy Control Team] StefanTheGreat has joined the Media Team as an additional role.

[Convoy Control Team] aleilgrande leaves the staff team due to a lack of time.

[Human Resources Team] Xico26 joins the Support Team as an additional role.

[Retired Staff Member] Cal joins the Human Resources Team.

[HR & Convoy Control Team] J a n e k steps down from Convoy Control due to lack of time, while remaining in Human Resources Team.

[Media Team] Bluca leaves the Media Team due to inactivity and personal reasons.

[Examination Team] - SirLennartOfFranconia was removed from the staff team due to Internal Reasons.

[Human Resources Team + Support Team] Hirurex. has left the staff team and VTC due to lack of time.

[Human Resources Team] Cal has rejoined the Examinations Team as an additional role.

[Examinations Team] Hubs has rejoined the Human Resources Team while leaving the Examinations Team.

[Convoy Control Team] Nex / David has left the staff team due to lack of time.

[Director Of Examinations] Welshy has rejoined the Convoy Control Team.

[Director Of Human Resources & Examinations Team] Ragtag has left the Examinations Team due to lack of time.

Conclusion

Thank you for reading our Q4 2025 Newsletter. We hope you have enjoyed these insights and look forward to what’s to come in the new year. From all of us at Prime Logistics, we wish you the best in 2026!

-Prime Logistics Public Relations Team